Strategic Planning Video Series: Set Mile Markers Along the Road
- August 17, 2021
As we continue our video series on strategic planning, here are the five steps to strategic planning Aimee and Taylor will cover within the series.
Coker’s Approach to Strategic Planning in Five Steps
- Understand the Starting Point
- Focus on the Endpoint
- Outline Your Course
- Set Mile Markers Along the Road
- Ensure You Have the Right Resources
Step 4: Set Mile Markers Along the Road
Did you know 90% of organizations fail to execute their strategies successfully? According to the Balanced Scorecard by David Norton and Robert Kaplan, most companies do not create a plan for execution.
Aimee and Taylor discuss how to oversee the execution of a strategic plan while allowing your employees autonomy. We highly recommend that once your strategic plan is set, you spend equal time discussing the execution. Don’t let your hard work go to waste!
How do you set mile markers along the road?
- Establish Intermediate Goals and Timelines
- Create a System for Discussing and Monitoring
- Update Your Plan as Needed
Watch Episode 4: Set Mile Markers Along the Road for the details of those three steps with real-world examples.
Taylor Cowart, MBA